Reliant Re-Launches Website
Posted on Tuesday, April 1, 2014
U.S. manufacturer of powder
coating equipment has re-launched its
informational website aimed at newcomers
to the powder coating industry.
PCI® member Reliant Finishing
Systems, Somerville, Ala., recently
announced that they have re-designed and re-launched
one of their satellite sites, whatispowdercoating.com.
The site is designed to be the first stop customers take
when familiarizing themselves with the powder coating
process. The site redesign includes a new layout, graphical
updates and an entirely rewritten content section aimed at
newcomers to the powder coating market.
The site features content aimed at explaining the
powder coating process, the basics of powder coating
equipment, and the benefits of powder coating—from
reduced environmental impact to increased business
revenue. The site also includes tips and guides for
beginning coaters and links to other online resources.
“Like all informational sites, the process of expanding the
available articles is ongoing. Planned future articles include
an expanded powder coating FAQ and discussion of the
difference between thermoset and thermoplastic powders,”
says Josh Strickland, Director of Brand Management
for Reliant Finishing Systems. “The goal is to create a
functional knowledge base that is useful to a wide range
of powder coating customers and enthusiasts. This relaunch
is just the first step in creating that resource, and we
welcome feedback and user-generated submissions to help
us make this the most useful site it can be.”