Powder Coated Tough (PCT) is the only North American magazine dedicated solely to powder coating. We faithfully cover the continued growth of powder coating technology and the diverse community of professionals who are passionate about powder. As the official publication of The Powder Coating Institute (PCI), we are dedicated to delivering the highest quality education, solutions, and resources—all from respected powder coating industry experts. Subscribe to print and/or digital editions here. You can also subscribe to our Spanish language digital-only magazine Powder Coated Tough en Español here.

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Getting Smart About Implementing Artificial Intelligence in Research & Development
Machine learning (ML) and artificial intelligence (AI) are rapidly becoming foundational tools in the research and development of paints and coatings. While companies are learning of the costs and benefits of integrating ML and AI into their R&D workflows, the best practices for doing so are still not well established.................  READ MORE

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What Does Superdurable Really Mean?
A real pet peeve of mine is when, due to a lack of education, the wrong thermoset powder technology is used for a particular application and ultimately fails. In such cases, the powder coating technology itself often takes the hit as a bad choice when, in reality, if the selection process was performed correctly and the preparation and application done properly, it would have been the absolute best choice for the job..............  READ MORE


I have been operating my powder coating booth for many years but now there seems to be a lot more powder on the floor surrounding the booth. We have a manual batch cartridge booth with one gun. It is taking me longer to clean up and is being tracked to other parts of the plant. Is there anything I can do to fix this, or do I just have to live with it?......Get your answers here Submit Questions Here