Posted in: Industry News

Powder Perspective

Posted on Sunday, September 1, 2013

Powder Coating 2013: That’s a Wrap!

St. Louis welcomed the Powder Coating Institute (PCI®) with open arms during the association’s annual tradeshow and conference, which was held at America’s Center from October 8-10. More than 1,300 attendees took part in Powder Coating 2013, which focused only on powder, making it the first show of its kind. With more than 91 exhibitors, 56 presenters and countless volunteers and sponsors, the event was a success.

The show offered unique opportunities to network with peers, make contact with key powder coating professionals, enhance professional development, and do business with leading manufacturers, distributors and suppliers, all there for one reason—powder.

Going Once, Going Twice, Sold!

Introduced in 2012, the Live Auction, a charitable event for the PCI® Scholarship Fund, allowed attendees to create connections, offered buying power opportunities to purchase industry and nonindustry related items at a low price, and let exhibitors to put their products and services in front of a live audience—all to support the powder coatings industry. The event, which was sponsored by DSM Powder Coating Resins, raised more than $6,000 for the PCI® Scholarship Fund.

New Product Innovation Award

The New Product Showcase was the launching pad for the hottest new products and services making their debut at Powder Coating 2013. Exhibitors who entered became eligible for the prestigious New Product Innovation Award, which recognizes the top innovative product of the year. This year’s winner was Nordson Corporation for its Encore HD automatic powder spray guns, the third and most advanced, generation dense-phase powder spray guns. (See page 41 for a full product description.)

Mark Your Calendar! Powder Coating 2014 Coming to Indy September 16-18, 2014!

Axalta Star Coaters Host Bi-Annual 20-Group Meetings

Representatives of the powder coatings division of Axalta Coating Systems recently visited Imperial Metal Solutions in Cleveland, Ohio, and Kettle Moraine Coatings in Jackson, Wis., as part of the company’s Star Coaters business exchange program. Axalta Star Coater program manager Trena Benson facilitates this alliance of non-competing custom powder coaters, also known as a 20-group, who gather twice a year to discuss ideas, identify best practices and help each other address business challenges. The host companies also get the added benefit of a peer evaluation of their shops.

Both Kettle Moraine Coatings and Imperial Metal Solutions hosted their own 20-group as part of their participation in the program. The Star Coaters are members of Axalta’s 10-yearold loyalty program, open to custom powder coaters. Members receive numerous benefits including: points for assistance with business improvement purchases, a certification program, industry supplier discounts and have the option of joining a 20-group.

Axalta’s Star Coater program continues to promote best practices and help members to improve their business in every aspect. To learn more about the Star Coater Program, visit

World Powder Coating Study Receives Praise

The Chemark Consulting Group completed its comprehensive World Powder Coating Study for The Powder Coating Institute (PCI®) in September and has received high praise from its subscribers.

“Based on the paradigm transformation yielded by Project Expand, the decision to invest in the new World Powder Coating Study was a given,” says Chris Reding, president of PCI®.

“The authoritative work goes beyond regurgitating a mass of data points to masterfully convey the realities and possibilities. With the publication of this study, the world’s authority on what it takes to win in the powder coating industry has again raised the bar (among industry studies). For organizations seeking to both understand and shape the future, there is no substitute for Chemark’s World Powder Coating Study.”


Hentzen Announces Business Launch In Mexico

Hentzen Coatings Inc. announces the founding of Hentzen de Mexico, based in Queretaro, Mexico. Carlos Lopez joined the company as general manager for the Mexican general industrial business. Lopex reports to Kirk Pigatto, sales manager, General Industrial. Lopez, who is based in Houston, is supported by Eduardo Corral Diaz, technical sales manager for Mexico, and Aidee Jasel Azpeitia, customer service manager. Diaz and Azpeitia are based at Hentzen’s Queretaro facility.

Mike Hentzen, vp of sales and marketing, notes, “We have been pleased by our ability to build business in Mexico. We are very excited about the potential of the Mexican market, and feel confident that the launch of Hentzen de Mexico, supported by local sales and technical staff and a stocking point in the heart of the country’s industrial sector, will enable us to accelerate our growth in this market.”

Lopez brings to Hentzen more than 25 years of experience in the coatings industry. Visit

Safer Consumer Products Regulations

The Safer Consumer Products regulations were approved by the Office of Administrative Law (OAL) on August 28, 2013 (OAL File No. 2013-0718-03 S), and were subsequently filed with the Secretary of State. The regulations took effect on October 1, 2013. They require manufacturers or other responsible entities to seek safer alternatives to harmful chemical ingredients in widely used products, offering California the opportunity to lead the way in producing safer versions of goods already in demand around the world. Visit

New Pilot Coating Line R&D, Test & Short Runs

Radiant Energy Systems Inc. recently added a second pilot line to its research and development laboratory. The line is designed for laminating webs such as nonwovens using powder or web adhesives. Webs run on this line include films, nonwovens and fabrics.

The line consists of an unwind roll for the primary substrate, a powder adhesive spreader, a belt to carry the product through an infrared heater to melt the powder, an unwind for the second web, a laminating nip and a rewind. Webs up to 30” wide can be run. The line can be rented for any period of time and customers are encouraged to participate in testing. Visit

Elcometer Expansion Plans

Six years after doubling their U.K. manufacturing facility, Elcometer recently confirmed that they will commence work to expand their production capability in Manchester, UK. Elcometer’s additional 17,200ft2 (1600m2) of manufacturing space will allow Elcometer to meet increasing demand for their coating inspection and ultrasonic NDT range of test equipment.

“In recent years Elcometer has launched a number of new products which have significantly increased the demands on our existing production facilities around the World,” says managing director, Michael Sellars. “This expansion allows Elcometer to meet the growing demand for our test equipment and widen our product portfolio, enabling us to enter new markets ahead of our strategic plan.”

This expansion to Elcometer’s Manchester facility is in addition to their existing production facilities in Liege, Belgium (manufacturing a wide range of test equipment for testing the physical properties of coating’s formulations), and in California, where Elcometer’s range of Ultrasonic thickness gauges and flaw detectors are designed and manufactured. Visit

Finishing. “They had a contract for a large parts washer system that needed powder coating. Full coverage was critical making post finishing assembly questionable. Due to the size of our oven and crane capacity, they not only could ship us the tanks fully fabricated before finishing, we were able to run several of them in succession and allowed them to meet the project deadline.” Visit

PCI® Welcomes Melissa Woolsey

Melissa has joined PCI® as administrative assistant at the Montgomery, Texas, office. Her areas of focus are on bookkeeping, product inventory, executive assistance and reception. Her background is in accounting, bookkeeping and office administration, with most recent experience as the bookkeeper at both St. James Episcopal Church and Gemini Estate Plan.

Melissa lives in Conroe, Texas, where she assists her fiancé with his handyman service business. Her hobbies include, camping, fishing, cooking, reading, and volunteering at church. In addition, she enjoys spending time with her family: fiancé, son, daughter, and extended family of 5 dogs and 3 cats.

Melissa can be reached via email at

Ace Powder Coats Large, 14-ft. Tanks

Ace Metal Finishing announces the successful completion of a powder coating job of large tanks to be used in industrial parts washing. These 500-lb. formed and welded tanks measure 14 feet long, 4 feet wide, and 8 feet high.

When the customer approached Ace about the job they were searching for a solution to their problem. They needed eight very large tanks all powder coated with an architectural fluro-polymer custom color. These tanks needed to withstand high heat, high pressure, humidity, and have good chemical resistance as these were to be used in the parts washing industry.

Because Ace has the capacity to powder coat large objects, up to 24 feet long and up to 3,000 lb., the client was able to fabricate their tanks prior to powder coating. This ability improved the client’s efficiency and lead time.

“This customer came to Ace looking for a solution,” says Mike Bataglia, vp of sales and marketing at Ace Metal.

Say Hello to Newest PCI® Members

Custom Coaters

Everbrite, LLC Pardeeville, WI • 608-429-2121

Kern Steel Fabrication, Inc. Bakersfield, CA • 661-327-9588 •

Texas Powder / Division of Inwesco Inc. Ft. Worth, TX • 817-834-3310 •

Auxiliary Equipment

Alabama Power Company Calera, AL • 205-664-6458 •

Pretreatment Equipment Manufacturing, Inc. (P.E.M., Inc.) Mankato, MN • 507-345-1512 •

Vulcan Catalytic Systems, Ltd. Portsmouth, RI • 401-683-2070 •


Coiling Technologies, Inc. Houston, TX • 713-849-4000 •

Moco Engineering and Fabrication
Spokane Valley, WA • 509-226-0199 •

Powder Innovations, LLC
Paris, TX • 903-784-7980

StyleLine Div. of Bavaro Ltd.
Monroe, WI • 608-325-7707 •